
GUM CRUZ
Complacency kills; Progress daily
Gum Cruz is an award-winning Filipino barber, educator, and speaker driven by discipline, creativity, and progress. Through barbering, public speaking, and brand partnerships, he brings craft and culture into conversation.
How It All Connects
Some projects happen in the chair. Others happen on stage or alongside brands. Each one comes with a different approach, but all of them are treated with the same level of excellence.
Let’s Work Together
If you’re interested in collaborating, whether that’s a barbering project, a talk, or a partnership, feel free to reach out and start the conversation. Happy to hear your ideas.
Barbering
Crafted With Intention
Whether he’s cutting at Pomade Cartel, training a barbershop fleet, or speaking onstage at an expo, Gum brings the same attention to detail across every environment.
Speaking
Where the Blade Meets the Stage
Gum transforms lessons from the barbershop: discipline, humility, consistency, into talks that challenge and inspire. Earned through consistency, not overnight success.
Partnerships
Style as Self-Expression
From workwear and Amekaji to modern menswear, Gum’s style reflects culture and character. Brands collaborate with him for authentic influence in grooming and fashion.
Barbering at the Core
Gum’s work in barbering extends beyond the chair and is shaped by education, achievement, and the spaces and tools behind his craft.
Experience That Shows in the Work
A level of barbering expertise built through years of experience, advanced training, and consistent work across clients and industry projects.
Trusted Across the Industry
Shared by those who’ve seen the work up close. Built on trust, consistency, and results.

Partnerships & Collaborations
Working With Brands That Value Craft
Gum works with brands that respect quality, culture, and long-term value. His partnerships are rooted in shared standards, whether in grooming, men’s style, or creative projects. Each collaboration is approached with intention, clarity, and respect for the craft.
Contact Now
From partnerships and speaking engagements to barber education, reach out if there’s something worth building together.
Address
Pomade Cartel Barbershop, Unit F, 2/F Alcon Bldg, Claro M Recto (AUF Area), Angeles City, Philippines
























