

The Journey
About Gum
Gum Cruz works across barbering, education, and speaking, grounded in real experience from the shop and the stage. His approach is practical, considered, and shaped by years of doing the work.
10+ Years in the Industry
Hands-on barbering experience built through the years
TEDx Speaker
First Filipino barber to deliver a talk on a TEDx stage
Wahl SEA Educator
First Filipino Wahl Southeast Asia Barbering Educator
Award-winning Barber
Recognized in regional and international barbering competitions
Creative Collaborator
Working with brands across grooming, fashion, and culture

Areas of Work
From the barbershop to the stage to brand collaborations, the work takes different forms but stays consistent in intent.

Contact Now
From partnerships and speaking engagements to barber education, reach out if there’s something worth building together.
Address
Pomade Cartel Barbershop, Unit F, 2/F Alcon Bldg, Claro M Recto (AUF Area), Angeles City, Philippines